The Future of Branding and Graphic Design

I’m sure you’ve noticed that virtual reality headsets are becoming more popular. This is great for games and travel destinations – you can give your client a much better view of your world. But what does it mean for the rest of us?

It means that graphic designers need to start thinking in 3D, or more accurately, in 360 degrees.

Users of these virtual reality headsets and other similar interfaces would expect your brand, website and other media to be explorable too – just like their games.

For a deeper understanding of what this may mean for rebranding, take a look at the article by Mark Wilson on Co.Design.